Professional Discourse & Communication

Advanced search

Cultural codes: essence, structure and functioning in the process of communication

Full Text:


The article contains a critical review of the interpretations of the concept cultural code and proposes the author’s own definition. The author points out versatility of the notion in question, describes its regulative, semiotic, cultural and cognitive aspects. The phenomenon of cultural codes is studied from the perspective of a linguistic approach, which is based on the idea of their imagery nature. The author describes an imagery code as a system of images that are part of an ethnoculture, are established in the practice of communication, are normative in nature and serve as signs of fragments of reality. It is emphasized that the basis of the images is the so-called cultural realia. Under the cultural realia in this work the author understands different objects of the real world directly related to a certain culture and somehow involved in any kind of human activity. It is noted that physical objects, gaining meaning in the mind of a person, become signs. Objects related to a particular area of reality, in the process of semiosis form cultural codes. The article analyzes a number of imagery codes of culture, describing them as codes of cognition and communication. In addition, the author studies the function of a cultural code, substantiating the fact that any sphere of reality perceived by the sensory organs can fulfill the function of a cultural code.

About the Author

V. M. Savitsky
Samara State Social and Pedagogical University
Russian Federation


1. Avanessova, G.A., & Kuptsova, I.A. (2015). Kody kultury: ponimaniye sushchnosty, funktsionalnaya rol v kulturnoy praktike [Codes of culture: comprehension and functional role in cultural practice]. V mire nauki i iskusstva: voprosy filologii, iskusstvovedeniya b kulturologii [In the world of science and art: issues of philology, art history and cultural studies], Novosibirsk: Sibirskaya akademicheskaya kniga, 4(47), 28-37 (in Russian).

2. Bart, R. (1994). Isbranniye Trudy. Semiotika, poetica [Selected works. semiotics, poetics]. Moscow: Progress (in Russian).

3. Demidova, E.N. (2010). Kulturniye kody v reklame [Cultural codes in advertizing]. Izvestiya vuzov. Severo-Kavkazsky region. Obshchestvenniye nauki [University News. North Caucasus region. Social sciences], 3, 8-11 (in Russian).

4. Dolinin, K.A. (1987). Stilistika frantsuzskogo yazyka [Stylistics of the French language]. Leningrad: Prosveshcheniye (LO) (in Russian).

5. Krasnykh, V.V. (2002). Etnopsicholingvistika i lingvokulturologiya [Ethnolinguistics and linguoculturology]. Moscow: Gnosis (in Russian).

6. Kravchenko, A.V. (2001). Znak, znacheniye, znaniye. Ocherk kognitivnoy filisofii yazyka [Sign, meaning, knowledge. Essay on cognitive philosophy of language]. Irkutsk: Irkutskaya oblastnaya tipografiya, No 1 (in Russian).

7. Losev, A.F. (1994). Samoye samo [The very essence]. Mif. Chislo. Sushchnost: Sbornik trudov [Myth. Number. Essence: proceedings], Moscow: Mysl, 299-526 (in Russian).

8. Losev, A.F. (2012). Problema variativnogo funktsionirovaniya poeticheskogo yazyka [The problem of variational functioning of poetic language]. Znak. Simvol. Mif: Sbornik trudov [Sign. Symbol. Myth: proceedings], Moscow: Kniga po trebovaniju, 408-452 (in Russian).

9. Lotman, Yu.M. (1994). Lektsii po structuralnoy poetike [Lectures on structural poetics]. In A. Koshelev (Eds.). Lotman i Tartusko-moskovskaya semioticheskaya shkola [Lotman and the Tartu-Moscow semiotic school] (pp. 17-245), Moscow: Gnosis (in Russian).

10. Lotman, Yu.M. (1994 a). Dve “Osseni” [Two “Autumns”]. In A. Koshelev (Eds.). Lotman i Tartusko-moskovskaya semioticheskaya shkola [Lotman and the TartuMoscow semiotic school] (pp. 394-406), Moscow: Gnosis (in Russian).

11. Lyakhovich, M.Yu. (2017). A vmesto serdtsa – plamenny motor [And for the heart a fiery engine]. Mir gomeopatii: sait Gomeopaticheskogo tsentra zdorovya i reabilitatsii [World of Homeopathy: website of the Homeopathic Center for Health and Rehabilitation]. Retrieved from homeopa tica. ru/katalogst07. shtml (accessed: 14 September, 2019) (in Russian).

12. Marks, K., & Engels, F. (1959). K kritike politicheskoy ekonomii [Criticism of political economy]. Sochineniya. 2-e izd. Tom 13 [Compositions. 2nd ed. Volume 13], Moscow: Gospolitizdat, 1-167 (in Russian).

13. Minsky, M. (1979). Freimy dlya predstavleniya znaniy [A framework for representing knowledge]. Moscow: Energiya (in Russian).

14. Nikishova, T.P. (2007). Kulturniye kody [Cultural codes]. In N.B. Shebarshova (Eds.). Teoriya kulturu v voprosakh i otvetakh [The theory of culture in questions and answers] (pp. 105-108), Orenburg: Orenburg State University (in Russian).

15. Pashkova, N.I. (2012). Kulturny kod – simvolichesky yazyk kultury [Cultural code: a symbolic language of culture]. Yazyk i kultura. Nauchny zhurnal Tomskogo gos. un-ta [Language and culture. Scientific journal of Tomsk State University], 3, 167-171 (in Russian).

16. Pirs, Ch.S. (2000). Logicheskiye osnovaniya teorii znakov [Logical foundations of a theory of signs]. Nachala pragmatizma. Tom 2. Logicheskie osnovanija teorii znakov [The beginning of pragmatism. Volume 2. The logical foundations of the theory of signs], St. Petersburg: Aleteya (in Russian).

17. Savitsky, V.M. (2016). Lingvokul’turnye kody: k obosnovaniju ponjatija [Linguocultural codes: to the substantiation of the concept]. Vestnik Moskovskogo gosudarstvennogo oblastnogo universiteta. Serija: Lingvistika [Bulletin of Moscow State Regional University. Ser. Linguistics], Moscow: Moscow State Regional University, 2, 55-62 (in Russian).

18. Shalyutin, S.M. (1985). Iskusstvenny intellect: gnoseologicheski aspect [Artificial intelligence: the gnoseological aspect]. Moscow: Mysl (in Russian).

19. Teliya, V.N. (1999). Pervoocheredniye zadachi i metodologicheskiye problemy issledovaniya frazeologicheskogo sostava yazyka v sisteme kultury [Primary tasks and methodological problems of studying the phraseological fund of language in the system of culture]. Frazeologiya v kontekste kultury [Phraseology in the context of culture], Moscow: Shkola “Yazyki russkoy kultury”, 13-24 (in Russian).

20. Tolstoy, N.I., & Tolstaya, S.M. (1995). O slovare “Slavyanskiye drevnosty” [On the dictionary of slavonic antiques]. Slavyanskiye drevnosty: etnolingvistichesky slovar. Tom 1 [Slavic antiquities: ethnolinguistic dictionary. Volume 1]. Moscow: Mezhdunarodniye otnosheniya, 5-14 (in Russian).


For citations:

Savitsky V.M. Cultural codes: essence, structure and functioning in the process of communication. Professional Discourse & Communication. 2019;1(4):68-77. (In Russ.)

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 License.

ISSN 2687-0126 (Online)